The BeSci Academy
with Sonia Friedrich

Make and Save Money with Behavioural Science

I'll show you how. It's easier than you think. 

"Amazing. Inspiring. Enlightening."

Buy your BeSci Pricing Program Now

 Who Will Benefit from Behavioural Science?

Your Business
Your Team
Your Audience


Enter The BeSci Academy 

The First Program is: Irrational Pricing Wins!
Kind words from others

Audiences from live IPW events say...

"Amazing" "Enlightening" "Inspiring"*

“Sonia Friedrich is that ‘next level’ presenter who engages her audience immediately and makes every single participant feel they are the top priority in that moment. The result is transformational; you think differently, you consider what you have never considered before and you have practical strategies you can implement from day one.”
Jane Laverty.
Regional Business Manager, Business NSW

*Consistent response from attendees at live events

"Sonia blew our minds with her insights into how the brain works and how to capture and engage our customers and shift their perceptions and behaviours using simple and effective frameworks and techniques.

Sonia...has a way of demystifying complicated concepts and presenting them in a very digestible andpractical format...and a master at thinking on her feet and applying her principles to real life situations. Incredible value...jam packed...practical ideas...highly applicable to all manner of businesses, large and small."
EO - Executive Retreat
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